On January 12, 2010 a massive catastrophe hit the poverty-stricken country of Haiti. Over the past two weeks there has been an enormous amount of people around the world rallying together to get behind the cause by donating money and time. Different from any other disaster of our time this one has benefited most from modern technology and specifically social media.
Moments after the earthquake people were tweeting about their missing loved ones, facebooking the masses and creating websites where individuals all over the world could post alerts for missing and found people. Due to the lack of cell service communicating online was crucial. Also, because of technology people instantly sent money faster than ever before.
Some of the most successful instruments for doing this were through text messages and through itunes accounts where your money was automatically added to your existing bills. One particularly heartwarming story was from the UK where a little 7 year old boy was so moved by the images on the news that he pledged to bike around a local park and asked people to donate via an online fundraising page and has already raised $240,000 from people who got word of his efforts.
Thanks to real-time communication platforms online hundreds of people were found and thousands of people were able to receive up to the minute updates. Through this process we witnessed the true power of social media via technology to not only allow people across the world to come together, but to actually save lives when sudden devastation strikes.
Through this heartbreaking tragedy a beautiful thing happened- the world came together instantaneously to give whatever they could and technology helped facilitate this process. This was a great lesson of the profound strength of both technology and social media being used for good. Since Generation Y is the most active and familiar with technology of this sort I think it is our responsibility to use this as an example and create new ways to use these tools for social good. Instead of waiting for another natural disaster to occur let us join forces and brainstorm new ways to cause positive change via technology and through the onslaught of available communication platforms online.
As for Haiti it is going to take a lot of time and money to rebuild their country so please continue to do what you can to help.